Sales Focus International and our principle consultant, Adele Crane, have led the way with the development of sales and marketing divisions for over two decades, delivering services in many countries across the world. We are arguably the only consulting firm to consistently deliver significant increases in 90-120 days for sales organizations across many industries and clients. Our record is unprecedented for the results we have delivered, whether through direct management or as a coach or mentor for senior executive teams.

Adele Crane, is renowned globally as a thought leader in sales force effectiveness, sales cultures and complete systems, maximizing the profitability in sales organizations. Through her extensive consulting career and as an author of both literature and training programmes, her knowledge has been made available to literally thousands of executives who have benefited from this unique and focused methodologies in sales organizational development. We have assisted many organizations realize their true growth potential through the development of sound strategies that are practical and able to be implemented in time frames that will ensure maximum growth is achieved in commercially realistic time frames. Our focus is on delivering top and bottom line improvement, simultaneously.

When organizations are dissatisfied with results or planning growth, they often seek simple and incomplete solutions that provide a short term remedy or common practice, not necessarily best practice approach. 

Successful CEOs and executives know that growth requires a detailed level of understanding of people, processes, structure, measurement, focus and priority. The foundation for effective teams and growth is critical, and short cuts taken by small and large businesses often has a negative legacy that drains profitability and caps growth unnecessarily.

Successful CEOs and executives turn to Sales Focus International and Adele Crane when they want to excel with their sales organization.

Sales Focus International understands clients are seeking alternatives to drive the growth, change cultures and improve profitability. We provide services to meet those client demands through two specific formats:

1. Consulting services where we drive the improvement for you.

2. Self-paced learning formats where the organization is the driver of improvement and we guide you through the processes.

Please take the time to review our services under "What We Do" from the menu on the side.